Pakistan’s agriculture sector plays a central role in the country’s economy as it contributes around 20 percent to GDP and absorbs ~ 42 percent of labor force of Country.
Agriculture’s allied sectors are numerous and have strong impact on country’s GDP and growth.
In whole, Pakistan’s Agri Sector is valued over USD 60Bn amongst which 4 Bn USD is attributed to Farm inputs (Fertilizer, chemicals, micronutrients, machinery etc.). Historically Agri Input’s market remains to be supplier’s market which not only frequently faces artificial price hikes but also supply constraints to the users.
Consequently , since Farmers & landowners across country are not accustomed to modern farming knowledgebase as well as differentiation / effective utilization of Agri Inputs materials (as per crop optimum requirements) , this further deepens the impact the situation of Agri Input market has on overall Agriculture economy; with a Platform to source & supply the right products as well a dedicated knowledge enhancement drive as part of their Platform – AgriDunya resolves to solve these challenges for Pakistan
AgriDunya was co-founded in September 2021 by Ameet, Rahul & Faiq.
Ameet, the COO, comes with generations of framing experience and having more than a decade’s farm input supply chain management experience.
Rahul, the CTO, not only belongs to conventional farmer’s family but also has a masters in IT and has been an application developer with over 7 years of experience.
Faiq, the CEO, has over 10 years of corporate management & startup management experience – with rich commercial & operational experience he has worked on leading large teams and working on multiple startups for corporate conglomerates in different functional and management roles